5 trends you should use for your promotional products in 2022

5 trends you should use for your promotional products in 2022

We know all too well that it is very difficult to keep up with the latest trends, especially when it comes to promotional products. Suddenly one product is in high demand and the next it’s out of fashion.

So what products should we have in mind for 2022? After some research, Musart Creative has spotted the 5 trends you can’t miss in 2022. The most sought after items are a combination of style, utility and forward thinking.

Want to know what the top promotional product trends are in 2022? Don’t miss this article.

 

  1. The teleworking trend

The Covid-19 pandemic has made most companies aware of the importance of employees being able to work from home. Companies around the world have adopted hybrid working policies, mixing office time with teleworking, while many have opted for permanent remote working.

This means that more and more people will need to adapt their home to work, with products that help them to be more productive and comfortable in their home office. So, promotional products that make work easier, such as diaries, pens and USB sticks, keep employees connected, such as portable batteries and wireless chargers, and offer moments of relaxation, such as mugs and thermoses, will be a must-have in 2022.

These insulated cups from Musart are an ideal choice:

  1. The eco trend

As we mentioned in our last article, sustainability is a trend. According to the 2020 Global Ad Impressions study, 46% of consumers have a more positive opinion of a brand if the promotional product they receive is environmentally friendly.

Today’s consumers demand more than just quality products and services. They are looking for brands that align with their personal values. Therefore, eco-friendly promotional items will not only help you showcase your company’s ethics, but also build a more credible and favourable brand in the eyes of your customers.

How about this memo block with stickers from Musart?

 

  1. The health trend

For employees who have had to return to the office, safety is still paramount. Many companies will feel safer by providing their teams with everything they need to protect themselves.

Masks, disinfectant gels, quick tests, disinfectant wipes… There’s no doubt that Covid’s sanitary and office protection items are versatile and will be in high demand this year.

  1. The wireless trend

Connectivity is always in fashion. This is even more true today, when private and professional life are merging. Teleworking has fuelled the need for flexibility in the workplace and wireless products will be more in demand than ever in 2022.

Moreover, there is no doubt that the need for wireless products will continue to grow. No one wants to live in a mess of wires or be tied to a plug in their daily life, right? The options are endless: speakers, headphones, portable batteries?

Keep remote employees happy and customers impressed with the latest and greatest wireless products.

  1. The trend towards full customisation

We keep saying it: customised products are a powerful marketing strategy. Many companies are finding that when they invest in personalised promotional products, they get a higher return on investment (ROI). In fact, according to US advertising weekly Adweek, customising your promotional items can increase the effectiveness of your marketing spend by up to 30%.

Choosing fully customisable promotional products is a great way to leverage your merchandising strategy. Don’t be afraid, it’s time to be bold with some of your products and designs. People want to stand out and you can use your custom promotional products to help them do just that. At Musart, we will create a range of customised products for you that reflect your company’s image.