There is no doubt that one of the star elements for shaping a company’s brand image through merchandising are personalised T-shirts. As timeless merchandising products, customised t-shirts are one of the most widely used promotional tools by the vast majority of companies.
Today, from the MUSART blog, we want to tell you how customised t-shirts can help promote your brand and boost your business.
T-shirt customisation for your company’s personnel
When a business has personalised t-shirts with the company’s logo or image, it is clear that its image is reinforced and gains value compared to the rest. Companies that have customised t-shirts with their brand image as a merchandising technique show a much more careful and professional appearance to their customers. So don’t hesitate, designing T-shirts for your employees is a guaranteed success.
You can hand them out to your employees to wear in the workspace, creating a sense of togetherness in your team and a sense of belonging to the corporation and group identity. Having personalised t-shirts with your company logo on them will help your team to always keep their aesthetics spotless, and it will also make it easier for them to think about what to wear. Plus, depending on the style you choose, your employees can also wear them on a day-to-day basis, helping to promote your brand. A logo on a T-shirt is a very valuable active advertisement.
Your team can also wear them at trade shows or events, which will make it easier for customers to easily recognise your employees and identify who they can go to if they need help.
Take advantage of T-shirt customisation at events.
And it is precisely at events that you can get much more out of T-shirt customisation than just having your team of employees wear them so that they are easily identifiable to the customer.
Little by little, the situation caused by the Covid-19 pandemic is improving and events, congresses and fairs are gradually picking up again. These are an extraordinary opportunity to show your brand and what better way than through personalised T-shirts with your company’s image? Don’t hesitate to create your own t-shirts to give away and of course make sure your logo is on it. It is an unbeatable way to contribute to the community, promote your company and transmit your brand message.
Personalised T-shirts: the perfect gift for your client.
Apart from events, there are many other contexts in which you can give your company’s personalised T-shirts as a gift. As an extra gift before a large order, in a competition where the winner will receive a T-shirt and a product or service from your company, through a draw on social networks… There are endless possibilities to use T-shirts as gifts. Use your creativity and surprise your audience!
Forget about impossible budgets and spending what you don’t have. A personalised T-shirt with a good design and an eye-catching design, is the perfect advertising appeal for your customers at a more than affordable price. You will be achieving two tremendously important things for your brand: your customers will be flattered and appreciate your brand and everyone who wears them will be helping to promote the brand. A lot of people will see the t-shirt and get in touch. As we said before, it’s an invaluable active advertisement.
So, are you up for the merchandising technique of customisable t-shirts for your market? Tell us all about it in the comments! And take a look at the great range we have on our website – see you soon!
