We already know that when we want to increase brand awareness, one of the most efficient ways is through merchandising. Promotional merchandising is nowadays positioned as an essential marketing element that provides great results to any corporation, both in terms of sales and in terms of brand image and reputation as a company.
There are many occasions on which we can resort to this strategy, and it does not have to be focused on a specific moment. But do we know how to adapt promotional merchandising items to different occasions? Remember that with the arrival of the holidays, it will be longer than usual before you resume relations with your customers. Summer is an exceptional time to give corporate gifts or promotional merchandising.
With summer just around the corner, we bring you the 6 promotional merchandising products you should have in your company this summer. Don’t forget that merchandising lasts much longer than any advertisement, so take note!
- Towel: the star of the summer
Why not turn your company gift into a summer must-have, such as a towel? It’s such a useful item that you’ll probably get your company logo to go back and forth all summer long, without ever leaving its owner’s side. For a day at the beach, a barbecue by the pool, an afternoon at the river or a picnic in the park, towels are one of those products that are essential during the summer.
At MUSART you can find this model, with a sarong design, which makes it much more stylish, while at the same time giving it a lightness that makes it much more practical (who likes to carry a heavy towel in their bag?). If you want a little extra design, you have the same model with a beautiful palm tree design. Both are made of 100% cotton, which one do you choose?
- Beach bag: the most versatile gift
And where to put the towel? Nothing better than a practical bag that allows your client to spend a great day at the beach, but also to use it to go shopping, for example. There is nothing better than promotional merchandising products that are useful, practical and versatile.
At MUSART we have a wide range of organic cotton bags, fully customisable. Take a look here.
- Bottles: in summer you have to stay hydrated
If one thing is clear, it’s that with the high summer temperatures you need to stay hydrated more than ever. Also, if we take into account that we have to take care of our planet and generate as little waste as possible, it is clear that bottles, jerry cans and canteens can be fantastic promotional merchandising items in summer.
At MUSART we have this wide range, with different sizes, materials and colours. If you prefer to opt for an option with extra sustainability, we also have an eco range, made from recycled and natural materials.
- Caps: protection with more style
It’s another basic when the sun starts to shine. Protecting the head and face from the heat is essential, especially when the sun’s rays are strongest, as is the case in summer. Caps are also a fabulous promotional gift, as your company logo remains highly visible at all times.
Discover the two models of baseball caps that MUSART has, fully customisable, in different colours and with different types of fastenings.
- Fans: the most sought-after item
We all love summer, but we can’t deny that the high temperatures are the worst part to bear and can even prevent us from enjoying certain moments. That’s why promotional gifts such as fans can be an ideal option to carry with you at this time of year.
Made of cork, wood, totally personalised and even with a matching case, MUSART has a wonderful range of fans to make hot summer afternoons more bearable.
- Sunglasses: a basic
In addition to protecting our eyes, sunglasses have become a spring and summer staple, because they’re another style accessory. We use them for all kinds of activities while the sun shines, so they are also one of the most popular corporate gifts.
Whether vintage design or made of ecological wheat fibre material, we have no doubt that at MUSART we have the best glasses for your promotional gifts.
Which of these items is your favourite? Do you think that promotional merchandising is essential in summer? Don’t hesitate to tell us all about it in the comments. And to keep up to date with all our news, follow us on our social networks and we’ll see you soon!
